Site speed and conversion rate

Website conversion rates drop by an average of 4.42% with each additional second of load time (between seconds 0-5) Website conversion rates drop by an average of 2.11% with each additional second of load time (between seconds 0-9) The following is the breakdown of our results, and how you can capitalize on opportunities This article outlines some effective web design strategies to increase the conversion rate of your website. Site Speed is Absolutely Important. You should do all you can to ensure that your site loads as fast as possible. Humans are generally impatient and at every given time, there are hundreds of online activities begging for their attention

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Video: Site Speed is (Still) Impacting Your Conversion Rate - Porten

Strategies To Increase The Conversion Rate Of Your Websit

If you want your website to be ranked in Google search results, your pages need to load fast enough. And, yes, page speed directly influences your conversion rates. Let's check the statistics. Statistics on How Page Load Time Affects Conversion Rates. Google did a study in 2017 that showed very clear and very sobering statistics In short, speed is very important to a website's success! Even the slightest improvements in page load time will help you slash bounce rates, boost conversion rates, and climb the search engine rankings. But it's not enough just to know how important website speed is To quantify how important page speed is regarding conversions, Walmart came up with an impressive analysis regarding their online sales and how customers behaved in comparison to page loading times. Here's the main takeaway: they noticed a sharp decline in conversion rate as average site load time increases from 1 to 4 seconds.

12 Statistics That Show How Page Load Time Impacts

  1. Average Page Load Time in 2021. The numbers below are from a Google page load time study about the average website load speed in 2017. The stats for this year are yet to be collected and analyzed, but the data from 2017 is telling enough: 1-3 seconds load time increase the bounce rate probability by 32%. 1-5 seconds load time increase the.
  2. g for anywhere between 2.4 to 3 seconds on mobile and desktop is a smart move. 3. Sites that load in five seconds (compared to those that load in 19) see 70% longer average session
  3. The conversion rate is a metric widely used to measure results, mainly in Digital Marketing.... Website Speed Optimization Guide for Google PageSpeed Rules Dave Art
  4. g any action. Plus Google also dislike the website which has poor loading time. Hence image optimization is the only effective and faster way to let your content crawl faster. Less loading time and faster website speed will result in a high rank on search engines
  5. Even a single factor like m obile p age speed can affect the conversion rate of your website tremendously. According to a survey done by a leading SEO agency in Mumbai, a three-second delay in the website page loading time can increase the bounce rate by more than 90%. This itself shows how importan t the page loading speed is to increase the conversion rate for any business website
  6. Find out how you stack up to new industry benchmarks for mobile page speed. Related Data 63%. of smartphone users are more likely to use a company or brand's mobile site when browsing or shopping on a smartphone because they don't want to download an app. Google/Ipsos

Instantaneous website response leads to higher conversion rates, and every 1 second delay in page load decreases customer satisfaction by 16 percent, page views by 11 percent and conversion rates by 7 percent according to a recent Aberdeen Group research. Highlighting the Key Aspects of Website Speed Optimization Walmart saw a sharp decline in conversion rate as average site load tie increases 1 to 4 seconds 3 Overall average site load time was lower for converted population (3.22 seconds than non-converted.. Website Optimization: Speed, Search Engine & Conversion Rate Secrets [King, Andrew B.] on Amazon.com. *FREE* shipping on qualifying offers. Website Optimization: Speed, Search Engine & Conversion Rate Secret Site Speed Impacts Conversation Rates Back in 2014, we published a study showing the impact that page load time had on revenue-driven per pageview. The findings were clear. A faster page load time (ideally, less than one second) resulted in a significant increase in dollars per pageview

Page Speed and Decreased Conversion Rates: 2019 Statistic

Mobile conversion rates are lower than on desktop. Get more mobile data on Think with Google. Mobile landing page speed statistics - 1. Even as most traffic is now occurring on 4G instead of 3G, the majority of mobile sites are still slow and bloated with too many elements The following facts demonstrate the positive impact of fast load times on the user experience and conversion rate. 1. Amazon: 1% sales loss for every 100ms load time. Back in 2007 Amazon discovered a connection between load time and turnover. It was proven that for every 100ms extra loading time, Amazon loses a turnover of 1%

Conversion rate optimization is the process of optimizing your website, landing page, or marketing campaign to improve the probability of a user taking a desired action. This optimization process. The longer you put off optimizing your site for speed, the more customers you'll lose to a faster competitor's site. Google's mobile page speed study shows that a site's bounce rate gets worse for every second it takes a page to load. And in May 2021, Google is shipping an update to prioritize sites with strong core web vitals (i.e. On the flip side of the coin, conversion rates have the potential to improve immensely the faster your site loads. Think about it: If a one-second decrease in page load time leads to a 2% increase..

Conversion Rate Optimization: 22 Tips to Improve Site Spee

Website Conversion Rate Optimization Tips: How to Optimize

Page speed is a measurement of how fast the content on your page loads. Google just announced that page speed will be a ranking factor in their mobile-first index. It's more important now than ever to increase your site's page speed. This will help to improve your overall UX and could help you ran Conversion rate is the percentage of your site visitors or ad viewers that complete the desired goal, which is a conversion or purchase. A high conversion rate is crucial to the success of your business and a low conversion rate means your business might be in trouble Website conversion rates average around 2 percent. For every 100 visitors, you can expect to only get 2 customers. And honestly, that's a pretty good conversion rate. Many sites only have a 0.1 to 0.2% conversion rate. That takes 1000 visitors to get 1 customer Slow sites have a negative impact on revenue, and fast sites are shown to increase conversion rates. For Mobify , every 100ms decrease in homepage load speed worked out to a 1.11% increase in session-based conversion, yielding an average annual revenue increase of nearly $380,000 Page speed affects user experience, which can make or break your site. Faster page speed makes for a better user experience and can increase page views and conversions and reduce bounce rate. Let's get into more detail on the benefits of improving page speed. 1. Improve User Experience by Increasing Website Speed

How to Improve Your Conversion Rates with a Faster Websit

  1. Really. 1. Browse through the page and find the unit you want to convert from. Type the value you are converting next to the unit. 2. Click the Convert button. Your value gets instantly converted to all other units on the page. 3. Now find the unit you want and get the conversion result next to it
  2. Conversion rates. 10. A 100 millisecond delay in page response time decreases conversion rates by 7 percent (Akamai - 2017) 11. An 8.4% increase in conversion rate for retail sites came from a 0.1-second improvement of mobile site speed (Google - 2020
  3. gs
  4. This process is called Conversion Rate Optimization (CRO) or landing page optimization. Previous tests and case studies show that it's possible to increase your conversion rates by up to 125% by following this process and testing multiple solutions. To get the most out of your existing traffic, follow the six steps below. 1
  5. Your conversion rates may suffer, and your bounce rates — the number of people who leave your site after only visiting one page — may increase. If your website's page speed isn't up to.
  6. Website optimization involves the use of various tools and strategies, including search engine optimization (SEO), conversion rate optimization (CRO), mobile browsing optimization, page speed improvement, and more
  7. The 1-10 mobile speed score (10 being the fastest) is based on real-world user experience data, taking into account many factors including the relationship between page speed and potential conversion rates. This score lets you quickly see which landing pages on mobile are providing a fast experience on mobile and which need some work

Hint: it's a lot higher than you may think. Conventional wisdom says that a good conversion rate is somewhere around 2% to 5%. If you're sitting at 2%, an improvement to 4% seems like a massive jump. You doubled your conversion rate! Well, congratulations, but you're still stuck in the average performance bucket Web Site Optimization: Maximum Website Performance. Web site optimization produces highly competitive web sites that out-perform on every measure; traffic, speed, conversion rates, sell-throughs, and, most importantly, return on your investment. We offer expert website optimization services and a book Website Optimization: Speed, Search Engine & Conversion Rate Secrets The quickest thing you can do to find out how your site speed ranks is to visit Google PageSpeed Insights (for desktop) and Google's Mobile Friendly Test (for mobile). [5-7: CONVERSION RATES] And finally, 2016 was the year of increasing conversion rates through inbound marketing and education

How Does Page Load Time Affect Your Conversion Rate? Pingdo

  1. A slow website creates a negative brand experience and it's essentially leaving money on the table for your business too. Image Source: Think With Google. Slow Websites Kill Conversion Rates. There is a strong correlation between slow page load speeds and poor website conversion rates
  2. 14. Add trust signals to your site. Trust signals help customers know your eCommerce site is legitimate. They help you increase your eCommerce conversion rate by making customers feel at ease, knowing the data they transmit to you is safe
  3. The conversion rate of customers on-site who engage with reviews is 11.4% which is over 400% higher than customers who don't engage with reviews. The average order value of customers who engage with reviews is $34, which is about 11% higher than customers who don't engage with reviews
  4. g to achieve the average, or reach double-digit eCommerce conversions
  5. You can run a conversion rate audit to see where your site could use a boost. Also, if you enjoyed this article, you may want to check out our other post on 4 Design Tips for Improving Website Conversion Rates or this post where we teach you what is conversion-focused web design
  6. Mobile site speed improvements had a direct correlation to improved funnel progression. A positive change in the number of page views, conversion rates and average order value across all verticals. Retail conversions increased by 8.4% and average order value increased by 9.2%
  7. Improvement in Conversion Rate. The improvement in conversion rate was over 92% (see Figures 4 and 5). Through a combination of form optimization and speed improvement (we moved the site to a faster server with the redesign), Walker's conversion rate increased by 92.4%

Average Conversion Rate on the Google Play Store: In 2020, the average conversion rate on the US Google Play Store was 26.4% and thus lower than the average CVR on the App Store (33.7%). The Business category had the highest average conversion rate (58%), while the Casino Games category had an average CVR of only 11.1% on the Google Play Store.. The average conversion rate on the Google Play. If your site doesn't load quickly for visitors, you're missing out on sales. In fact, your conversion rate can decrease by 7% for every second your site takes to load — that's a lot of lost customers!. Focusing on website speed is well worth the effort, but it doesn't have to be time-consuming or difficult

Website Load Time Statistics: Why Speed Matters in 202

Conclusion. 1. Page load speed impacts website user satisfaction, site usability and conversion rates. 2. Google uses page load speed metrics as a minor ranking factor. 3. Load times can be decreased by upgrading your web hosting and by implementing a list of best practices provided by Google and/or Yahoo These 17 e-commerce conversion hacks will help you double your conversion rates and have you fist-pumping with your sales department in no time. 1. The need for speed. Two seconds. If your site takes longer than two seconds to load, 53% of your customers lose interest. Even a delay of a single second can result in a 7% reduction in conversions. Average conversion rates for e-commerce stores hovers around 3% globally. This means that for every 100 customers on your site, 97 bounce off without buying. This means that for every 100 customers on your site, 97 bounce off without buying

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How Does Page Speed Really Affect your Conversions

Also, keep in mind that the speed of your eCommerce site has an impact on your SEO rankings. Speed has a significant impact on conversions as well. For example, if the pages take too long to load, there is a loss of both potential customers and revenue. As a result, optimizing page load speed is critical for an e-commerce website. 17 Powerful. When it comes to e-commerce conversion rates and search engine rankings, few optimizations have as much of an impact on your bottom line as site speed and performance. But as commerce sites become more dynamic, optimizing performance of monolithic e-commerce platforms gets increasingly complex SEO and Conversion Rate Optimization. There is another reason why we recommend against sliders. Sliders push down your main content, plain and simple. In fact, most sliders we encounter in our consultancy these days, are big enough to fill out any screen. This means the content won't even be visible above the fold Offering customers free shipping to improve your conversion rate. In this article, we're going to show a quick summary of how we improved conversion rate for a leading e-commerce apparel retailer, by over 20% with a simple free shipping test. This is an extremely simple test, and easy to run on your own site..

20+ Website Load Time Statistics and Facts (Infographic

Find helpful customer reviews and review ratings for Website Optimization: Speed, Search Engine & Conversion Rate Secrets at Amazon.com. Read honest and unbiased product reviews from our users What follows are 13 common reasons your website can have a high bounce rate and how to fix these issues. 1. Slow-to-Load Page. Google has a renewed focus on site speed, especially as a part of the. Because the traffic and conversion rate increases are multiplicative, this was a huge win for us in terms of web and app signups. In 2016, this was our team's biggest user acquisition win 1. Rethink your speed statistics. Google recently changed the way it evaluates websites' speed. It now extracts data from the Chrome User Experience (CrUX) Report, which is a public dataset of major user experience metrics for sites all over the web.CrUX is based on real-world measurements and collects data concerning the way users interact with your site, how long it takes your page to. For starters, site speed affects your search ranking. As John Eckman points out, page speed is a ranking factor in Google's algorithm. In other words, fast load times equal higher rankings. And higher rankings lead to more traffic. Now, page speed is just one of about 200 signals Google uses to determine rank

What we found was that, unsurprisingly, a page's load time directly impacts bounce rate. From the above graph, we can see that the average bounce rate for pages loading within 2 seconds is 9 %. As soon as the page load time surpasses 3 seconds, the bounce rate soars, to 38% by the time it hits 5 seconds! We've collated all the bounce rates. You can confuse it with a website's speed, but TTFB is different and is more about a website's responsiveness. According to Google, your TTFB should be no more than 200ms. A page with a higher TTFB is less responsive. And therefore, it loads slowly and will see a decrease in conversion rates. So get cracking on your site's responsiveness The chart below shows the correlation between website load time and conversion rates. Source: Forbes. If your conversion rate is low, you may be attracting the wrong kind of traffic, should improve upon your website speed metrics, or might have an inefficient call to action. Perceived performance vs performance metric Average ecommerce conversion rate: 2.27% (Updated January 2021) Note: The average conversion rate above is based on 12 studies, most of which were published over the last 4 years. By and large, we have excluded data that is anomalous and/or redundant due to age (usually older than 10 years). This list (and the average) is updated as new data is. But that doesn't mean you should aim for 5-6 seconds. In fact, you have every reason to make your website as fast as possible. 13 Ways to Speed Up Your Website. If you can speed up your website, it will give you a huge advantage over your competitors with slower loading times. You'll want to aim for your pages to load in three seconds or less

7 Page Speed Stats Every Marketer Should Kno

In short, your website should load as fast as possible! Ideal website load time for mobile sites is 1-2 seconds. 53% of mobile site visits are abandoned if pages take longer than 3 seconds to load. A 2-second delay in load time resulted in abandonment rates of up to 87%. Google itself aims for under half-a-second load time Website Visitor metrics show you how effective your site is at drawing traffic. Total traffic, in turn, is an important component of bounce rate and conversion rate computations. Amazon.com is the most popular website in the USA. It pulls an incredible 183 million unique visits each month. Walmart.com draws 101 million

With the help of some advanced algorithms from SOASTA, another Google study tied page load speed to more meaningful key performance indicators, like conversions and bounce rate. In a blog post, the researchers elaborate: We built two machine-learning models: one for predicting conversions and one for predicting bounce rates Having a fast website is very important because it positively impacts user experience and ultimately conversion rates and bottom-line revenue. Google has also confirmed that site speed is an SEO ranking factor According to Monetate Q1 report 2020, global mobile conversion rates were at 1.81% with desktop at 1.98% and tablets at 2.92%. Mobile conversion rate in the UK, however, is slightly higher at 3.50% compared to desktop at 3.14%. In 2019 mobile traffic was converting at less than half the rate of that on desktop, at 2.25% compared to 4.81% for.

See the analytics.js developer documentation for details on customizing the Site Speed sample rate. Previous versions of Site Speed required a tracking-code change to add _trackPageLoadTime. Sites with the deprecated call still collect speed data at the 10% sampling rate. However, this call will be ignored in the future, and the sample rate. Billy sweeps the sidewalk in 15 minutes, which is 1/15 of the sidewalk per minute. Together, their speed is 1/12 + 1/15 = 5/60 + 4/60 = 9/60 = 3/20 of the sidewalk per minute. Since this is a rate (sidewalk per minute) you can invert it to get minutes per sidewalk. 20/3 = 6 2/3 minutes for them to do the sidewalk together. 2 comments The desired action can take many forms, varying from site to site. Examples include sales of products, membership registrations, newsletter subscriptions, software downloads, or just about any activity beyond simple page browsing. A high conversion rate depends on several factors, all of which must be satisfactory to yield the desired results. This site is owned and maintained by Wight Hat Ltd. ©2003-2020. Our full terms & conditions can be found by clicking here . Whilst every effort has been made to ensure the accuracy of the metric calculators and charts given on this site, we cannot make a guarantee or be held responsible for any errors that have been made Then, multiply the result by 100. You'll be left with your conversion rate as a percentage. For example, if you have 100,000 visitors to your website, and you've made 1,000 conversions, your conversion rate will be 1%. More specifically, check out the CRO calculation below: (1,000 conversions/100,000 visitors) x 100 = 1% conversion rate

Conversion Rate Optimization (CRO

Your conversion rate is the percentage of visitors to your website that complete a desired goal (a conversion) out of the total number of visitors.A high conversion rate is indicative of successful marketing and web design: It means people want what you're offering, and they're easily able to get it Here are the top 10 website metrics for conversion that every company should measure: Value Per Visit. Cost Per Conversion. Conversion Rate. Total Number of Visits or Sessions. Top Pages. Traffic Sources. Average Time Spent on Site. Interactions Per Visit

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The site loads 43% faster, bounce rates have decreased 8% and conversion is up 30% Permalink Share on Twitter. #bounce rate #conversion #2020; After making improvements to multiple performance metrics (including LCP, CLS and Long Task time), Agrofy saw a 76% reduction in their abandonment rate and a significant boost in engagement. Permalink. It has downright devastating affects on conversion rates too. In fact, just a one-second delay in page load time can cut conversions by 7 percent . Amazon discovered this a few years ago A delay in load time of just one second can leave you with a 7% reduction in conversions. For example, if your website is bringing in $100,000 per day in sales that one second delay could be costing you $7,000 per day or more. That same one second delay in the loading of a page also means that around 11% of your potential viewers will simply.

Conversion rates vary depending on factors like the type of site you have, the industry you're in, your unique value proposition, and things like product prices—which are out of your control. It's important to always focus on beating your current goal conversion rate, and not compare it to stats out there that you may have overheard, or. Identify exactly how many HTTP requests your website makes and then work your way down by strategically analyzing each element. This will help you reduce the number of HTTP requests, increase the loading speed of your site, and potentially improve user retention, engagement metrics, conversion rate, and online sales Faster site and page speeds equal better conversion rates. According to skilled.co 47% of customer expect a webpage to load in 2 seconds or less. Tests that were run by AI healthcare software company mPulse Mobile showed conversion rates were only 0.6% when a page took 5.7+ seconds to load

The Best Ways to Optimize Images to Increase Site Spee

44% of visitors will develop a negative image of the company if the site crashes or the load time is poor. If an e-commerce site is making $100,000 per day, a 1 second page delay could potentially cost $2.5 million lost in sales every year. Conversion rate increases 74% when page load time improves from 8 to 2 seconds distance = speed x time. Rate and speed are similar since they both represent some distance per unit time like miles per hour or kilometers per hour. If rate r is the same as speed s, r = s = d/t. You can use the equivalent formula d = rt which means distance equals rate times time. distance = rate x tim A new study Milliseconds Make Millions reveals the significant impact of mobile site speed on consumers' willingness to spend money and engage with brands online. The results shows that even a 0.1 second improvement in load times can improve progression rates across the full purchase funnel. There was also a positive impact on pageviews, conversion rates, and average order value The speed and usability of your website. Slow-loading websites have high bounce rates and low conversion rates. It's that simple. According to Google, 53% of mobile users leave a site that takes longer than three seconds to load; As a broad rule of thumb, you're aiming for a website bounce rate of under 40%. Between 40% and 55% is usually. Strategic conversion rate optimization agency. Created $1 Billion in value for 1,500 clients in 56 countries since 2002. We'll help you too. Learn more

How Slow Mobile Page Speed Will Affect Your Conversion Rates

Research done by Criteo shows that mobile apps close the deal with consumers. People view 4.2x more products per session within apps, compared to mobile sites. Apps also push more people down the purchase funnel, with 3x higher conversion rates compared to mobile sites and even 1,5 times more conversions per session than via desktop To put it simply, the faster your website is, generally, your conversion rate will follow suit. And don't just take our word for it, here are some stats: Every one-second delay in page load time could lead to $1.6 billion in annual losses for online merchants as big as Amazon Walmart found that for every 1 second of improvement in their site speed, they saw an increase of 2% in their conversion rates. Firefox reduced the average load time by 2.2 seconds and got a surge in downloads by 15.4%. Not only will a slow site hurt your business goals, but also improving your speed will significantly boost your conversions. Additionally, industry standards also give us an idea of the general conversion rates: B2B: 1-2% B2C eCommerce: 1% Medium-value B2Cs: 2% Low-value B2C: 3-4% Hence, there's no defined rate of good conversion, but as a general rule of thumb, a good conversion rate is higher than what you had in the last few weeks

Mobile page speed conversion data - Think with Googl

The average conversion rate on the Google Ads search network is 4.4%. 50. The highest conversion rates are found in the vehicle industry at 7.98%. 51. The lowest conversion rates are found in the apparel industry, at 2.77%. (Image Source) 52. The average cost per conversion is $56.11 on the Google Ads search network and $90.80 on the display. For an online store earning $50,000 a day, that one-second delay adds up to more than $1 million in lost sales each year (1). In its simplest terms, page load time is the average amount of time it takes for a page to show up on your screen. It's calculated from initiation (when you click on a page link or type in a Web address) to completion.

Optimizing conversion rates --increasing leads with site landing page guidelines, such as benefit-oriented copy, credibility-based design, value hierarchies, and tips on creating unique selling propositions and slogans; Web performance tuning --optimizing ways to use (X)HTML, CSS, and Ajax to increase speed,. Today's ecommerce website conversion rates are lower than most people realize. In fact, the industry average is currently hovering just under the 5% mark.Given this reality, you should seize every opportunity to optimize your digital strategy, engage shoppers, and ensure their ability to complete purchases quickly and easily We are hosting 2,000,000 domains while making website owners less stressed, more productive, and hopefully just a little happier. We're honored and humbled by the great feedback we receive from our customers on a daily basis. We're proud to have kept our customer satisfaction rate at 98% and even increasing it every year for the past five. Site Speed. Site Speed report tells you how quickly your website loads on average. Site speed has SEO implications and even Facebook prefers quick-to-load pages in Newsfeed, so you should spend some time optimizing your website and making sure it loads up as quickly as possible, especially in mobile. Sourc


A Beginner's Guide to Website Speed Optimization

While site speed is a new signal, it doesn't carry as much weight as the relevance of a page. Currently, fewer than 1% of search queries are affected by the site speed signal in our implementation and the signal for site speed only applies for visitors searching in English on Google.com at this point. We launched this change a few weeks back. Goinflow noted that there was a 3.84% increase in conversion rates, with a 6% overall lift in revenue. ICMI found that website visitors that engage with your company via live chat are worth 4.5 times more than visitors that don't 4. Site speed. Eric Rutin of Kids Dental Brands thinks you should make sure you are monitoring your page loading speed [because] slow pages affect conversion and SEO. People often just look at the site's overall speed and overlook the individual pages. You can find this by heading to Behavior > Site Speed > Page Timings

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If you do not have a list of common conversion factors in your book, you may wish to download and print this sheet of common conversion factors for the geosciences (Acrobat (PDF) 40kB Sep3 09). open the link below to use while you make your calculations. If you need a reminder of the steps, you can download and print this worksheet (Acrobat (PDF) 44kB Apr11 08) walking you through the steps. By randomly assigning users to either this faster variation or the slower control, we will learn whether speed itself drove a higher conversion rate. Look for a discussion of our results later this week. Categories: website optimization. 8 responses. Steve Souders wrote on March 31, 2010 at 5:07 pm Your website hosting provider has a huge impact on your page load speed and ultimately your bottom line.That's because faster sites have better SEO rankings, lower bounce rates and higher conversion rates. We're your fast hosting provider and you've come to the right place!Whether you have a brand new blog or a popular business site; if you've never run a website before or are a professional. Mobile has emerged as the preferred booking medium for MakeMyTrip customers, accounting for over two-thirds of the site's traffic. After launching a Progressive Web App (PWA), their conversion rate on the mobile web tripled, while their page-load speed improved by 38%. 3X improvement in conversion rate. 38% improvement in page load times A high bounce rate is anywhere in the 70s or higher in conjunction with low conversion rates. Higher bounce rates and low conversions are always bad — and that's what you should focus on. The confusion comes in when you have high bounce rates that are perfectly normal, like those of blog pages